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Strategic Planning for Design Firms By Raymond Kogan, Cara Bobchek
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About the Author
Raymond Kogan, AIA is the president of Kogan & Company, specializing in strategic planning and management consulting for design and construction firms. He has more than 30 years of experience in the practice, management, and marketing of architecture, engineering, and construction services. Ray is also a co-founder of A/E Advisors, a national network of specialized consultants serving the design and construction industry.
Cara Bobchek has over 20 years of experience working with and advising design and construction firms on communications, marketing, and strategy. She facilitates planning sessions and conducts original research on the architecture and engineering industries and has addressed numerous professional associations.
The authors can be reached through the Kogan & Company web site at www.kogancompany.com.
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